General Trade

Turn Challenges into Strategies
PubTrack tools help trade book publishers meet their unique set of market challenges, including striking the right balance between the strategic promotion and sale of backlist books and the release of frontlist books to track customer purchasing habits.

Trade Publishers’ Products




	PubTrack Consumer Linking publishers to book-buying consumers.



	PubTrack Research and Consulting Market intelligence for intelligent publishing.



	PubTrack Sales Analysis - Data Warehousing Create your own PubTrack sales analysis tool.



	PubTrack Production Trends The best data in publishing is now the key to more intelligent decision making.